TrackMatriX SaaS

TrackMatriX SaaS

The Problem of Counterfeiting and Eroding Customer Trust

In a world plagued by counterfeiting, businesses face a critical challenge in maintaining customer trust and safeguarding their reputation. The staggering impact of counterfeit goods, estimated at $1.7 trillion to $4.5 trillion annually, cannot be ignored. Illicit trade accounted for up to 2.5% of world trade in 2019, reaching a startling 5.8% of imports in the EU. It is no longer solely about the loss of revenue; it pertains to the gradual erosion of your brand’s fundamental pillars.

Introducing TrackMatriX SaaS - Your Gateway To Comprehensive Brand Protection and Increased Engagement

The TrackMatriX SaaS platform revolutionizes product tracking throughout the supply chain. By seamlessly integrating proprietary digital tokens into data carriers like TrackMatriX Lock, you can monitor and manage your products effortlessly on a single platform with enhanced marketing capabilities.

Advanced Authentication and Traceability

Leverage our cutting-edge, tamper-evident NFC and RFID tags for secure and unique product identification. Utilize our platform’s intelligent track-and-trace capabilities to establish a robust system that empowers you with unparalleled tracking capabilities across the supply chain.

Effortless Product Management

Seamlessly streamline your product portfolio with ease. Each product is allocated a distinctive ID, guaranteeing impeccable organization – regardless of the extent of your product range.

Comprehensive Analytics and Reporting

Elevate your decision-making processes with our platform’s comprehensive analytics. We transform data into actionable insights, guiding your strategies and enhancing the user experience.

Supercharged Customer Engagement

Captivate your customers with attention-grabbing and instantly accessible landing pages. Choose from our impressive selection of templates or customise your own to reflect your brand’s identity.

Why Choose TrackMatriX SaaS?

The TrackMatriX SaaS platform deploys a blockchain technology-based product identification that is very effective against counterfeiting. It offers a slew of benefits to brands and businesses across industries-

Healthcare

By incorporating personalized QR codes and NFC tags on packaging, our technology creates an unbreachable shield against counterfeiting. or PPE manufacturers and suppliers. Our TrackMatriX SaaS platform also offers a powerful deterrent for medical cannabis, safeguarding your brand’s integrity in an evolving landscape.

Retail

Integrating QR codes on products enables targeted marketing offers directly to consumers, enhancing their shopping experience. The platform facilitates secure payments through GS1 Datalink, ensuring a seamless transaction process. Foster a stronger bond with your audience by allowing consumers to scan QR codes for reordering or participating in promotional campaigns.

Marketing

Effortlessly create serialized QR codes for mobile campaigns, linking them to customizable landing pages. Gain valuable insights through campaign-specific and data-rich reports, tailoring your marketing strategy with precision for maximum impact and resonance with your target audience.

Logistics

Authenticate products, deter pilferage, and seamlessly track goods throughout the supply chain. Gain invaluable insights into every stage, empowering you to enhance efficiency and ensure brand integrity at every step.

Unlock the Power of TrackMatrix SaaS

Secure Platform

Self-managed and fortified, delivering the utmost security you demand.

White Label Solution

Easily customizable to integrate with your corporate identity.

Loyalty Program

Customer purchases grant them loyalty points, fostering enduring relationships.

Feature-Rich

Tailor-made features for every subscription level.
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Ready to Protect Your Brand and Engage Customers?

Contact us today to schedule a personalised demo of TrackMatriX SaaS and experience firsthand its unrivalled ability to safeguard your brand, fuel innovation, and guarantee your resounding success.

TrackMatriX is a leading AI-enabled technology SaaS platform developer, solution provider, and system integrator dedicated to accelerating growth for retail, logistics, and manufacturing businesses.

© 2025 TrackMatriX Technologies Limited. All rights reserved.

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